Practical PrestaShop Development & AI-Powered eCommerce

  • Hi, I'm Anastasiya

    I've been building PrestaShop stores since 2011 and now work as a senior frontend developer on large-scale React applications. Here I share practical ideas, solutions and experiments around PrestaShop, AI and e-commerce.

    More about me

Skills

  • HTML5

  • TypeScript icon

    TS

  • React

  • Redux icon

    Redux

  • AIAI

    AI

  • PrestaShopP

    PrestaShop

Bringing e-commerce, AI, and modern frontend development together.

Latest articles

Categories
PrestaShop

Can a Coupon Actually Make a Customer Come Back?

You give a customer a 10% coupon after their first order.

They use it.

So you send another 10% coupon after the second order. They use that one too.

After a while, you have to ask an uncomfortable question: are you actually building retention, or just teaching customers to wait for a discount?

Categories
PrestaShop

What Should You Let an AI Agent Do in a PrestaShop Store?

Most AI demos for e-commerce start with a chatbot.

You ask:

“Which products are running low on stock?”

and the AI gives you an answer.

Useful — but not very different from a smarter search box.

Categories
PrestaShop

Making Sense of Product Reviews in PrestaShop with AI

You worked hard to collect product reviews. Now one of your best-selling products has 87 of them.

That should be great for conversion — except most customers are not going to read 87 reviews.